Page 70 - 2012 Annual Report

70 VIVENDI l 2012 l Annual Report
2
2
SOCIETAL, SOCIAL AND ENVIRONMENTAL INFORMATION
SECTION 2 - SOCIETAL INFORMATION
SOCIETAL INDICATORS
In Vivendi’s Reporting Protocol, pluralism is defined as follows: “The
objective of pluralism is to ensure that customers, subscribers, consumers,
viewers and listeners have diversified information, especially political
information, which does not deprive them of the capacity to exercise their
freedom of opinion and choice. A pluralist media offering is, thus, derived
from a plurality of independent stand-alone media reflecting the widest
possible diversity of opinions and ideas.”
With the production of its documentaries, the broadcasting of its
continuous information channel i>Télé and all the international channels
comprising the Canal+ Overseas range, Canal+ Group is a key player in the
Pay-TV landscape. It, therefore, plays a major role in energizing the critical
thinking of its public.
Existence of a formal commitment in favor of pluralism of content
GRI UNGC OECD
4.8, PR MSS Content
creation aspect 1, 2 II, IV
2012
Canal+ Group Yes
The editorial policy of Canal+ Group applies to all channels. In its Ethics
Charter Canal+ Group undertakes to respect pluralism: “In accordance with
the constitutional principles of freedom of expression and communication
and their editorial independence, the channels ensure the pluralism of
expression, ideas and opinions (…), oversee respect for different political,
cultural and religious sensibilities, (…) and demonstrate rigor in the
presentation and treatment of information (…).”
In addition, under the agreement entered into between Canal+ and the
CSA, the channel “ensures the pluralism of expression of ideas and
opinions, especially in the context of the recommendations formulated
by the CSA. It makes every effort to respect this pluralism in comparable
programming conditions. The channel’s journalists, presenters, organizers
and employees work to provide a fair presentation of controversial issues
and to ensure that different points of view can be expressed” (Article 8).
2.2.5.3.2. FACILITATING ACCESSIBILITY OF OFFERS, PRODUCTS,
AND CONTENT
Vivendi aims to facilitate access to information and communication
technologies so that the most isolated audiences, whether as a result
of living in remote areas (please refer to Section 2.2.1.2. of this chapter),
their age or their financial situation, can have their share of the benefits
of the digital revolution. One of the constant concerns of the Group’s
subsidiaries is to combat the digital divide by developing specific offerings
and services.
Initiatives in favor or accessibility of offers, products and services
GRI UNGC OECD
MSS M4, TSS PA1, PA3 1, 2 II, IV
✱ Canal+ Group channels have two systems to enable everyone to have
access to content: subtitles for those who are deaf or hearing impaired
(100% of programs on Canal+) and audio-description for those who are
blind or visually impaired.
✱ In March 2012, SFR won the Disability Matters Award, in the “Market
Place” category for the adaptation of its customer service to those
who are deaf or hearing impaired, which has been established in
partnership with DEAFI, a specialist in adapted customer relations.
The consultants, who are themselves often deaf or hearing impaired,
have had certified government-approved training in the new profession
of video-consultancy. For over a year, three video-consultants have
been serving SFR customers who are deaf or hearing impaired. The
service is accessible by webcam in French sign language and by
chat. This innovative customer service is a pioneer in France and
has already dealt with more than 5,000 requests. With the aim of
continuous advancement, the service offered to SFR customers with
a mobile offer will gradually extend to the operator’s entire range.
The recruitment and training of new video-consultants will enable the
service to be rolled out to ADSL activities at the beginning of 2013.
✱ Maroc Telecom and its subsidiaries are focusing all their capacities
for innovation on continually enhancing their range of products and
services. The aim is to enable populations to cross cost barriers and
facilitate their access to telephony and the Internet. For example,
Maroc Telecom has promoted the marketing of its offering to students,
Injaz. In 2012, 4,742 students were equipped with computers and
given broadband access thanks to the operator and a subsidy from
the telecom universal service body (Fonds de Service Universel des
Télécommunications – FSUT). In addition, Onatel offers its new
customers a bonus on their first recharge and free calls within the
network for three months, as well as lower text messaging fees.
The COLMI offering from Gabon Télécom for disadvantaged people
and students allows them to send up to five free text messages
per day.