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3

Information about the Company | Corporate Governance |

Reports

An Integrated Reporting Approach

Vivendi has initiated an integrated reporting approach, driven by a desire

to better assess the CSR contribution to the results achieved by the group

in the various missions that form part of its media operations.

Since 2003, the promotion of cultural diversity in the production and

distribution of content has been recognized as a strategic issue and has

contributed to the group’s economic performance and to strengthening

social cohesion. In 2013, General Management gave its approval to a

pilot project aimed at measuring the contribution made by investments in

a wide and diverse range of musical, film and audiovisual content.

This exercise has demonstrated that producing richly diverse cultural

content is in the public interest (societal value) and gives the group a

competitive advantage over its competitors (financial value).

In line with the group’s commitments, this pilot project was expanded to

an international scope in 2014 and was incorporated into a more strategic

corporate vision setting forth its business model and value creation (see,

Chapter 1 of this Annual Report).

4.7.2.

Integration of CSR into Vivendi’s Governance and Strategy

Cross-mobilization

In compliance with its Internal Regulations, the Supervisory Board

annually reviews the societal responsibility policy implemented by the

CSR department, which reports to the Senior Executive Vice President

of Development and Organization who is a Management Board member.

Every quarter, the Supervisory Board receives a status report on the roll-

out of the CSR policy.

The CSR department establishes guidelines and engages in cross-

disciplinary operations in close collaboration with the operating teams

at headquarters and business units. Since 2003, it has been supported

by a CSR Committee, which meets several times a year. This Committee

brings together representatives dedicated to CSR issues in the business

units, the representatives of several corporate operational departments

as well as outside experts.

CSR Criteria Included in Senior Executives’ Variable

Compensation

The Supervisory Board has incorporated into the variable compensation of

senior executives some CSR criteria associated with the three strategic

issues that apply to all subsidiaries and are directly related to their

operations: promoting cultural diversity; protecting and empowering

young people; and fostering knowledge sharing. The issue on the

valuation and protection of personal data was added to these three

historical CSR issues in 2015. The Supervisory Board has required these

CSR criteria to be defined for each business based on its expertise and

positioning.

The Corporate Governance, Nominations and Remuneration Committee,

within the Supervisory Board, assesses performance against these

criteria and determines the components integrated into the variable

compensation of executives.

Non-Financial Reporting, a Management Tool

Vivendi’s non-Financial Reporting is a CSR management tool that enables

the group to better control risks and capitalize on its opportunities. The

incorporation of indicators linked to the group’s strategic issues is an

innovative approach in the media and cultural industries sector.

In 2014, Vivendi’s Reporting Protocol was updated following a

stakeholder consultation: it meets the requirements of Article 225 of the

French Grenelle II law and incorporates the Media Sector Supplement of

the Global Reporting Initiative (GRI) guidelines, to which Vivendi has been

an active contributor.

These non-financial data collected pursuant to this reporting Protocol are

set forth in Chapter 2 of this Annual Report and have been audited by

Ernst & Young. The details of these data are showed in the CSR section

of the corporate website. In the cultural and creative industries sector,

Vivendi has for several years pioneered the reporting and verification of

indicators directly linked to its operations.

Strategic Human Rights Issues

Vivendi has placed its strategic issues within the scope of human rights

concerning the media and creative industries sector. This position has

been applauded by the group’s stakeholders and especially by the

International Federation for Human Rights (FIDH). Following approval by

the independent ethics Committee of the

Libertés & Solidarité

investment

fund, FIDH has included Vivendi in its investment fund portfolio in

November 2014. Its inclusion is primarily the result of “the innovative

efforts made by Vivendi to understand, measure and improve its impact

on human rights. The establishment and the reporting of indicators

measuring impacts of the content distributed by Vivendi in terms of

human rights is especially innovative.” Vivendi is the first and only

French media group to have been selected by this fund, which has been

managed by La Banque Postale Asset Management since 2001.

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Annual Report 2014