Vivendi will be the main sponsor of the Lions Entertainment, the specialist two-day event dedicated to the future of the entertainment industry, on June 21-22 as part of the Cannes Lions International Festival of Creativity.
Vivendi and its principal businesses will showcase how content and talent can contribute value to the branded communications community through their involvement.
Vivendi will host a Cabana next to the Palais in Cannes, where visitors will be able to discover and experience the rich entertainment and brand solutions offered in particular by Universal Music & Brands, Canal Brand Factory, Gameloft Advertising, Vivendi Village and the new Dailymotion.
Furthermore, Sir Lucian Grainge, Universal Music Group Chairman & CEO, has been announced as the Cannes Lions Media Person of the Year, the first music executive honoured with the award.
>> See the full Lions Entertainment press release here.
